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Showing posts with label O2 marketing director Nina Bibby on TV ads' personalised and programmatic future. Show all posts
Showing posts with label O2 marketing director Nina Bibby on TV ads' personalised and programmatic future. Show all posts

Friday, September 4, 2015

O2 marketing director Nina Bibby on TV ads' personalised and programmatic future

... real-time voting for O2 Priority, where we gave people the chance to choose new offers during ad breaks of Made in Chelsea New York, Made in Chelsea and Glue. We saw thousands of tweets throughout the campaign as votes were cast for preferred ...
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